RGB Building

Custom homes on the Northern Beaches, presented to the standard they’re built to.

Client
RGB Building
Industry
Building & Construction
RGB Building had the reputation, the experience and the completed projects behind it. The website no longer reflected the standard of work the business was delivering. We reworked it to give prospective clients a clearer way to review completed homes and understand the experience behind them, with a capability statement to match.
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Project Breakdown

The work had moved forward. The website hadn’t kept up.

Led by Richard Bower, RGB Building delivers custom homes and major renovations across Sydney’s Northern Beaches and North Shore. The business had the referral network and an extensive portfolio behind it. The website wasn’t doing those projects justice.

For someone planning a significant residential build, that matters. Before getting in touch they’ll look through previous work, compare builders and decide who they feel confident trusting with the job. RGB also needed a company document to send when an architect or client asked about its experience.

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The Solution

A website built around the work, with a capability statement to back it up.

We reworked the site around RGB’s completed projects, organising each home into its own entry rather than leaving visitors to piece the job together from scattered photographs. Large project imagery, clear navigation and straightforward content give someone a proper read on the homes RGB builds.

The capability statement covers the company’s background, services, leadership, delivery approach and selected projects. Both were built to work together, so the business introduces itself the same way online and on paper.

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The Results

A stronger first impression, online and on paper.

Someone referred to RGB can now review the completed work before making contact, and architects and clients can see the company’s experience without asking for it piece by piece.

We’ve kept working with Richard since, supporting the business as things come up. As RGB completes new homes, the portfolio can grow with it.

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